HOME Cremation Arrangement System
Proven to decrease minimals
and build cremation revenue.
Explain the value & benefits of full-service cremations.
Traditional Arrangement situations are relatively simple because the consumer is pre-sold on the concept before they arrive. The family has a good understanding of what they want, and the arranger is very capable at making traditional arrangements.
The cremation arrangement scenario, in contrast, is complicated because the consumer thinks they know what the traditional funeral home offers and they are certain they don't want it. Being an affluent consumer, they can afford whatever they want, so the challenge to the funeral director is to communicate the many memorialization and personalization options you offer quickly and succinctly.
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The Cremation Arrangement System provides the following tools and the information necessary to accomplish this:
- A Script for your Arrangers
Consistency in the way your cremation services are presented to a family is key in maintaining family satisfaction and increased revenue.
- Training Aids
Keep your in-house training efforts more productive or train new staff members with individual training guides.
- A Cremation Arrangement Presentation Piece
Featuring your firm, created to help your arrangers describe services and merchandise available with cremation through a visual presentation.
- DVD 1: Why Package?
Maybe you know the value of packaging. But what about your other directors? They need to know why it is good to present it properly.
- DVD 2: How to Package
Create cremation packages customers will respond to.
- DVD 3: Using the Sales Tool
Learn the right answers to questions and objections commonly posed by cremation families. See how another funeral director takes a family who is unsure about what they want and causes them to see the value.